Tom Keating recently talked about how to pure VOIP providers like Vonage stack up against the cable and telco companies offering broadband Internet VOIP phone services.

In the article he compares pure VOIP providers like Vonage and Packet8 to telecos and cable companies like Verizon and Time Warner. What do consumers really want? Is cost always the bottom line or are people looking for brand trust, quality of service and reliability over the long haul? His assessment may surprise you.

Click here to read the complete article on his blog.

Who is Tom Keating? He owns the VOIP and Gadgets Blog and is CTO, VP and founder of TMC Labs, one of the leading sources for unbiased opinions and reviews in the VoIP, call center, datacom/telecom industries.