Today BridgePort Networks announced the commercial availability of MobileSTICK, a USB device that transforms your PC or laptop into an extension of your cell phone. When you plug MobileSTICK into a PC or laptop with a fixed line or Wi-Fi broadband connection, the device launches a PC softphone, secured by a SIM card that utilizes the your existing mobile phone number to make and receive phone calls, SMS messages and multimedia (MMS) messages. Your existing mobile remains active and continues to utilize its existing SIM.

Ken Camp had the opportunity a few months ago to do a podcast with BridgPort’s Sanjay Jhawar that explains the MobileSTICK technology in detail. It’s really good and worth a listen.

GrandCentral works like a charm forwarding to my Gizmo number. I am also lucky enough to be one of the first to beta test a Canadian GrandCentral number, which means this service will be even more practical for me to use. I’ve been wanting a local number for awhile; Gizmo only offers Canadian area codes in Manitoba and Ontario. Skype offers none at all.

So when you call my GrandCentral number (778-785-6755), I’ve set up GC to forward to Gizmo. What I haven’t quite figured out yet is the voicemail. My Gizmo calls that are ignored/unanswered are bumping to GrandCentral voicemail, which is fine. However, I also have Gizmo voicemail activated, so I get an email and WAV file from Gizmo with nothing “in” it so to speak.

I think this a little bit of the untidiness you see when one app is not fully intergrated with another. See Alec’s post. For more reviews on GrandCentral and Gizmo, see Andy, Garrett Smith, Ken Camp, and Paul Kaputska.

Jeff Pulver started it, Andy Abramson followed, etc. etc. I was tagged by Peter Csathy and Ken Camp. Here are my five fascinating facts.

1) My hobby is cardmaking. Like I’m nuts about it. I have literally spent a small fortune on stamps, ink, paper, doo-dads, embellishments (that’s card lingo, you guys). I’ve even driven down to Seattle to attend a paper crafts conference. Yes, such things do exist.

2) I really really hate peas.

3) I grew up sailing with my family. A 34-foot trimaran my dad built. He still sails it today!

4) I worked for a company called Xinex in the early 90s. We built a “CTI” phone and buisness phone system based on a flavor of ATM (who needs IP, we scoffed). Imagine, voice AND data on the same wiring. Remarkable. Tom Keating’s post on CT/CTI got me reminiscing.

5) I harbor a longstanding promise to myself to write a novel.

Okay, so next I tag  Carolyn Schuk, Garrett Smith, and David Beckenmeyer.

I’ve been playing catchup a little this week so I’m reading the flurry of posts that started with SightSpeed’s Peter Csathy on Video as the Next Big Thing in Social Networking. Luca Filigheddu and Ken Camp had some interesting things to say. However, PhoneBoy really put it together for me.

First, he says that until video is literally built in everywhere, like right in my laptop or as part of a web site, the masses on the whole may not bother. I see this already in my efforts to get friends and family to join SightSpeed. After all, it’s free, it works, and it’s easy. What’s the holdup? Seems that my friends are either a little suspicious of something FREE off the Internet (what’s the catch) or they simply don’t have a webcam. Why can’t they could just rush down to Staples immediately and spend $40 on a web cam and some gel pens? Not everyone’s a Staples geek like me. If the technology isn’t right there staring them in the face, it’s not a priority.

Phoneboy goes on to say that even if technology catches up and “the ability to do video is as ubiquitous as a mobile phone”, people may still not use it to interact on the Internet. It depends on what you have to say and how you want to say it. For example, I can convince my parents to use SightSpeed because they see huge value in the ability to see and talk to their kids in other cities. My friends are lukewarm on the idea of video calling me just to chat because it seems unnecessary (and they can’t do dishes or look for car keys at the same time).

That said, I’m still trying to get friends, family and colleagues into my SightSpeed network. I may have to resort to webcams as Christmas presents. Because SightSpeed has a great feature that lets you email video messages, I’m just gonna video mail them until a) they tell me to stop, or b) give in and try it.

Yes, I just bought a new headset. So when I read about Jajah’s new No Headset movement, I thought, ‘forget it Leanne, you can’t win’. They even have a web site:  http://www.noheadset.com. You can check out flicks of people trashing their headsets. (I’m not going to slapshot my shiny new $100 headset thanks.)

However, my take on this campaign can be summarized by their new tag line "If You Liked Skype, You’ll Love JAJAH". It’s a way to put themselves in the same league as Skype but also to differentiate in a way that says we do what Skype does and we do it better. Unlike Skype, JAJAH lets you make internet calls using your regular desktop phone, which is great. But, don’t some people choose headsets because they want to be "handsfree"? If that’s the case, blowing up your headset would be BAD. Whatever.

On the weekend, my husband had an important long distance call with a client. Downstairs, PhoneGnome had husband talking to the UK over VOIP using Gizmo credits. Upstairs, PhoneGnome had son talking local to his buddies. So easy. And we didn’t even realize that the whole thing panned out problem free until much later…no dropped calls or weird noises, and a whole dollar’s worth of Gizmo call out credits consumed. This is how VOIP should work…totally transparent.

This caught my eye on the wire today. Montreal-based BabyTel is expanding into the US market. I first heard about them when I was compiling my list of Canadian VOIP providers. They say they’re different from the wake of other VOIP providers out there, offering not just competitive rates and plans but also “innovative” services and outstanding customer service, “something the so-called giants have trouble delivering”. (Wu-hoooo…wu-hoo-hoo).

They’re coming to the party with all the usual features of a VOIP service provider, but  they’re also offering fax-to-email and follow me services (when multiple devices ring at the same time). Sorry, that’s a little shy of the Wow! factor isn’t it?

If innovation is really on their mind, they should give PhoneGnome’s David Beckenmeyer a call, or at least heed his plea.

BabyTel does offer service in my area, though (Vancouver), which is great. Plus they’ve got a softphone option instead of adaptor. Maybe I’ll give ‘em a try. I’m interested to see what “responsive tech support” is really like.

In an article this week on TMCnet, the research firm TeleGeography reported that US subscribers using VOIP services rose 18 percent in the last quarter to 18.2 million with Vonage being the largest provider with 1.95 million subscribers. Why are they still the biggest?  Massive media campaigns on the web, TV, radio, and sporting events helps…a lot. And don’t forget the catchy jingle and celebrity endorsements. But all that stuff just gets the consumer to the web site (retail sales excluded). What happens after that?

Of course once the consumer turns into a subscriber, keeping them is a whole other story. This blog, as well as many others, has touched on what appears to be widespread customer service problems. In fact, I still get responses to a post back in September on the runaround I received when I wanted to cancel my Vonage service. And my story wasn’t even one of the crazier ones. (Check out Tom Keating.)

Since cancelling Vonage in August, I’ve been keeping busy blogging about the a wave of emerging voice over Internet services. I haven’t applied for any other national broadband phone service, like Primus or Shaw Digital Phone, in my area. I’m happy trying various softphones and of course my PhoneGnome.

But, I decided to take a fresh look at the Vonage web site and see if they are doing anything differently. In my opinion, for all their faults once they’ve got you, Vonage does a lot that’s right.

1) Clear description of services/plans above the fold, with enough text to explain what the plan is all about without clicking 

2) Site navigation is SIMPLE: tabs to products, services, availability and features are clearly identified

3) Upfront explanation of device bundles, including what’s free, what’s extra, and information to help figure out which device is right for me 

4) Special promotions, deals, and other creatives are below the bread and butter products. This is important (I think). To me this says that our products are the most important thing we have to offer, not the limited time sweet deal.

Packet8, Lingo or SunRocket just don’t communicate as well. These three providers all had the basic residential and business plan info above the fold, but I found it took more clicks and more reading to find the additional information I needed. Comcast Digital Voice was the most annoying. Perhaps because they are basically an entertainment company, they feel they have to “entertain” me while selling phone service. A whole bunch of flash nonsense. Stupid. And they won’t tell me anything about their products/services until I tell them my address and zip code.

I guess my point, to make a long story even longer, is for emerging products and services to learn a few lessons here. Speak clearly to your audience. Communicate your product and services upfront. Explain what’s included (device bundles, software) and what’s extra BEFORE the sign up process. I don’t want to see a small asterisk footnote that says the service works with the purchase of $75 VOIP adaptor right at the very end. And finally, don’t hide behind walls of flash animation and annoying forms that make users type a bunch of stuff.

You may already know that I’m a relatively new PhoneGnome user, but so far I’ve been quite impressed with what this playing card-sized box gives me. When I spoke with David Beckenmeyer a few weeks ago he hinted that some great updates were in the pipe designed to really expand the PhoneGnome community. Ta-da…introducing PhoneGnome 2.0.

Today PhoneGnome 2.0 is available and I encourage you to read all about it on the PhoneGnome Blog page. Here, David works through what he and his team found were the biggest objections to PhoneGnome and how the company overcomes them.

Here’s a summary of what PhoneGnome 2.0 offers:

-Web activated calling: PhoneGnome uses your web browser to set up calls between two phones so there’s no software, microphones, headsets or other devices required. To use web activated calling, you must be a registered PhoneGnome user. Reigistration on the PG site is free and calls to other registered users are also free.

-Free PhoneGnome software: Download free software to use your PC or laptop as a fully-functioning telephone. Headset/speakers and microphone required.

-Original PhoneGnome box now a new lower price: a great deal at $59.00.

 

Just a phew PhoneGnome tips to pass along:

What if your Internet goes down?

Okay, like my Internet never goes down except that it DID right at the exact moment I went to make a phone call. My PhoneGnome (actually the phone connected to PhoneGnome) wasn’t giving me any dial tone. According to David Bekenmeyer, top gnome over at TelEvolution, PhoneGnome takes a few minutes to detect that Internet has disappeared. DO NOT panic. Wait a few minutes and your PhoneGnome will switch over to PSTN mode and give you dial tone.

But what’s with the Phunky Dial Tone?

If your Internet goes down and your PhoneGnome switches to PSTN mode, you’ll hear a phunky sounding dial tone, higher pitched than normal. It’s not a malfunction. You can make regular landline calls just fine. The PhoneGnome folks thought that a distinct dial tone would be helpful in alerting you to the fact that Internet calling is temporarily unavailable. If you find this feature alarming rather than reassuring, let them know. The TelEvolution support gnomes are very receptive to feedback so your ideas are welcome.

Why is there a ring delay between my PhoneGnome and the other phones in the house?

This I noticed right away. When I receive an incoming call, the upstairs phone rings twice before the PhoneGnome starts ringing. It was bizarre to hear the ringing out of sync. Almost sounded like two separate calls coming in. What’s happening is the PhoneGnome needs a bit of time to collect caller ID and other information before passing the call through. The best way to solve this is to put all your phones in the house on PhoneGnome. For $19.95, you can buy a Whole House Wiring kit that uses the Line 2 wiring to distribute PhoneGnome features to all your phones in the house. If messing with wiring isn’t your thing, an easier and inexpensive option is to buy a cordless telephone with multiple handsets.  Connect the cordless phone base station to PhoneGnome, and deploy the extra handsets around the house.