Andy takes some time walking us through why many great tech ideas fail. Know thy customer is the mantra here. Walk a day in their shoes.

I’ve worked for many companies in high tech where honestly the idea of actually talking to the customer was just too big or too complicated a prospect. Yes, lipservice was paid to market research, but for some reason it’s way easier to analyze a bunch of pie charts than talk one on one with the people you’re building for. 

I don’t know why this is so hard for companies to get right. Research is expensive which certainly has a lot to do with it, but I’ll say there is other deep rooted psychological trauma going on as well.

I mean, if you start talking with customers, they’ll start wanting stuff. These people are demanding! They want things done better, faster, simpler, more buttons, less buttons. They’re never satisfied. Don’t they understand what you’re trying to do? That the underlying technology of the thing is flat out amazing? So forget it, you just can’t talk to the customer because they’re high maintenance and don’t know what they need anyway. But we the Company do, and that’s what we’ll build.

Pause.

Okay, that got a little chippy. So I’ll conclude by saying that companies with the best of intentions can get lost in their own story. You still need to have the story, a damn good one, but you also need the wherewithall to put a great book in someone’s hands and have them read it.

From: www.quickstartvoip.com

Voice over the Internet phone service is no longer an exclusive preserve of techies. Scores of telecom companies, cable companies and young entrepreneurs have set up VoIP services.

Each one claims to offer extra features and benefits. So how do you decide?

If price/cost is your most important deciding factor, VOIP comparison sites are great. They extract all the rate info and display it in a handy chart. Voipreview.org is a good example. Click here to compare the VOIP phone service and prices being charged by different providers.

The services that you should take a close look at are basic services, advanced services, voice mail, faxes, call blocking, web management, special calling, and customer service.

The most common services being offered by VoIP providers under the different service heads are:

1. Basic Features: Call forwarding, international call forwarding, caller id by number, caller id by name, call-waiting, call-waiting caller id, disable call waiting, distinctive ringing, repeat dialing, return dial and three-way calling.
2. Advanced Features: Call Transfer, conference bridging, simultaneous ringing, sequential ringing, secondary virtual phone number, additional service lines, toll-free numbers (incoming), MS Outlook integration and softphone support.
3. Voice Mail: Retrieval of voicemail from telephone handset, phone number for external retrieval, retrieval via web interface and receiving of voice mail via e-mail
4. Fax Functionality: Support outgoing/incoming faxes, receive faxes via voice mail, and a dedicated fax line.
5. Call blocking/filtering: Block outgoing international calls, block outgoing 1-900 calls, block incoming anonymous calls, do not disturb notice. This also includes blocking of telemarketing calls or selective blocking and selective forwarding via e-mail of filtered calls
6. Web Management: Modify basic/advanced features, obtain detailed call logs, activate order/cancel features/services, activate click to call facility, and provision of web interface that is compatible with non-IE browsers.
7. Special Calling: 911 Emergency calling, 411 Information, free in-network calls, free calls to external VoIP networks, Cable box/SatTV/Tivo compatibility
8. Customer service: Technical support via telephone, technical support via email, web-based technical support and account management by telephone.

I posted a question to Skype technical support (I made sure that it wasn’t already answered in their Knowledge Base). It took over two weeks, but they did get back to me. Better late than never I guess. Honestly, whenever I fill in one of those web forms, I’m sure I’m sending my question into a black hole. I didn’t expect Skype to get back to me, but they did. So, if you’re not in any kind of hurry, go ahead and ask away.

From: www.quickstartvoip.com

Free Internet phone service lets you to make free long distance calls over the Internet in three different flavors. The first enables you to make calls from one phone to another as long as both are connected to broadband lines. The second allows you to make calls from one computer to another and the third makes calls possible from a computer to a traditional phone.

But, there are limitations to free services. Let’s take a look.

Phone-to-phone service providers require that you purchase their telephone adaptor (or ATA). As long as you are calling other people who have purchased the same equipment, the call is free. PhoneGnome is one such service. The PhoneGnome adaptor costs about $119. You literally plug it in to your broadband connection and to your regular phone, it configures itself, and you are good to go. You can start calling other PhoneGnome users anywhere for free. You don’t have to switch phone numbers or change telephone companies. Vonage, Packet8, AT&T CallVantage, and others you may have heard of follow the same model.

PC-to-PC service providers allow users to make free calls from one PC to another. Both parties need a PC with an Internet connection and some software easily downloaded from the Net. However, for a call to ring through, both parties have to be online at the same time and have the same, or at least compatible, software. By adding voicemail to a PC-to-PC service though, callers can leave messages even when you’re not online. Unfortunately, voicemail may or may not be free.  Skype, Gizmo Project, and FWD are three typical PC-to-PC services.

PC-to-phone services let you to call a regular phone numbers for free. However, you may be restricted to the locations that you can call or the length of the call. VoipBuster, for example, provides free calls from your PC to landline phones in about 30 countries. The restrictions are a little bit complex, but free is free…Lucky for us, the bigger software-based phone companies are trying hard to entice users so there’s also a current wave of promotions trumpeting free calls to landline phones. Skype for example offers free calls to any phone within North America until the end of the year. Gizmo offers free calls to phones in 60 countries as long as both parties maintain an active Gizmo Project account.

In all of these cases, free Internet telephone services make money by selling credits for calling minutes to landline phones or mobiles, long distance destinations, or phone numbers not on the same VOIP service. Rates are low, however, and you can expect to save significantly over traditional long distance companies. For regular phone users to call you on your free Internet phone account, you must “buy” or subscribe to a conventional phone number. Most services allow you to buy a phone number in different locations, so if your family is in the UK and wants to phone you regularly, you can buy a local UK number that they can call for free or inexpensively.

If you are really looking for the best deals in residential VOIP services, look at providers with annual subscription rates. Most VOIP providers only offer monthly plans. Vonage for example is currently offering $24.99 per month for its basic unlimited service (free unlimited calling to anywhere in NA and Europe).

But as a way to reward and attract customers, VOIP companies are adopting what cell phone companies have been doing for years: offering the latest and greatest gear for free in return for long term committment. 

SunRocket markets a similar package at $24.95 per month or an annual subscription at $199 per year. That works out to about $17 a month. So if you can handle prepaying for your service by the year instead of by the month, then an annual package is a good idea.

Packet8 has also recently adopted the annual package deal. For a flat rate of $199 per year, you get get unlimited calling within North Americal, calling features like voicemail and call waiting and a 100% discount on a Packet-8 enabled UIP1868P 5.8-GHz digital cordless phone system, which can be extended to work with multiple cordless handsets.

I’ve had such a great response to my earlier post, VOIP Services for Canadians, I thought it worthwhile posting again with a number of additions.

All these companies offer Canadian area codes. Some are US companies so you pay in US dollars. Testimonials (good or bad) about any of these folks are welcome:

http://www.unlimitel.ca/
www.callcentric.com/
http://www.voxbone.com/
http://www.vbuzzer.com/
www.broadvoxdirect.com/
http://www.hip.ca/
http://www.internationalnumber.com/
http://www.atlasvoice.com/
http://www.inphonex.com/
http://www.les.net/
http://www.iax.cc/
http://www.axvoice.com/
http://www.ravon.ca/
http://www.iristel.ca/
http://www.netfone.ca/
http://www.nuovotel.com/
http://www.savytel.ca/

A friend of mine recently asked about VOIP services in Canada. Like me, he started with Vonage but has decided to look elsewhere. We both live in Vancouver and want a local 604 number. I discovered that at this point, there aren’t a lot of options. Thus began a search for services that support Canadian area codes.

I found that Mark Evans, a Canadian technology blogger, has a nice list. I’ve added a few names to it here:

• Shaw Digital Phone: BC & Alberta (select areas)
• Rogers Home Phone: BC (select areas), Ontario, probably elsewhere but they make it hard to find out. You have to enter your postal code before they’ll tell you.
• Primus TalkBroadband: Canada-wide, select cities
• Vonage: Canada-wide and the only one I think that includes the adaptor for free
• Zingotel: BC, Alberta, Manitoba, Ontario, Quebec
• Bell DigitalVoice: Toronto, Montreal, Hamilton
• babyTEL: BC, Alberta, Ontario, Quebec, Nova Scotia
• Telehop Broadtalk: Ontario
• AOL Canada TotalTalk: BC, Alberta, Ontario, Quebec, Nova Scotia
• Cogeco: Ontario,Quebec
• SpectraVoice: Ontario, Quebec
• Videotron: Quebec
• unitz.ca: Canada-wide
• DigitalVoice: BC, Alberta

Added Sept. 25:

• Unlimitel: BC, Alberta, Ontario, Quebec

 

This caught my eye on the wire today. Montreal-based BabyTel is expanding into the US market. I first heard about them when I was compiling my list of Canadian VOIP providers. They say they’re different from the wake of other VOIP providers out there, offering not just competitive rates and plans but also “innovative” services and outstanding customer service, “something the so-called giants have trouble delivering”. (Wu-hoooo…wu-hoo-hoo).

They’re coming to the party with all the usual features of a VOIP service provider, but  they’re also offering fax-to-email and follow me services (when multiple devices ring at the same time). Sorry, that’s a little shy of the Wow! factor isn’t it?

If innovation is really on their mind, they should give PhoneGnome’s David Beckenmeyer a call, or at least heed his plea.

BabyTel does offer service in my area, though (Vancouver), which is great. Plus they’ve got a softphone option instead of adaptor. Maybe I’ll give ‘em a try. I’m interested to see what “responsive tech support” is really like.

As a little postscript to that Bye Bye Vonage post, I discovered that while Vonage customer support is 247, if you want to CANCEL their service you have to call during business hours (between 9 and 4:55 Eastern). I’m on Pacific time so it took me three tries. Guess they don’t want to make it too convenient if you plan on jumping ship!

But they were very polite, and even offered me free service for a few months to see if they could fix my voice quality problems. I was tempted, but like most people, I don’t want to spend my time friggin’ around with tech support trying to fix it. It ’s not good use of my time. I want it just TO WORK.

I opted to pay the $50 cancellation fee and just move on…

If you’re thinking of cancelling Vonage, I suggest you read Tom Keating’s post on cancelling his Vonage service. He recorded the entire call with the Vonage customer service rep (what a rascal), and transcribed it.

All in all, don’t be surprised if Vonage does more than ask you a few questions to get you to reconsider your decision to abandon ship. Like Tom, I decided to cancel Vonage recently (after only about 6 months). My call quality was terrible. While I didn’t get into quite the same pressure cooker, the Vonage rep did try to get me to reconsider, offering a few free month’s service, a chat with tech support, etc.

The rep also tried to make me think I was making a big mistake, a bad decision. I was a little taken aback. When I return something in a store, often I’m asked for the reason for the return. Never do I get into a debate about it. Kind of unnerving.

I wonder if they’d have better success if they just said “I sorry you had this experience with Vonage. It sounds like you’re pretty frustrated. I see why you’d want to cancel. But is there any way I could get you to reconsider? Would you be willing to try a couple more things to fix your problems before cancelling?” And if the answer is No, then the answer is No. Thanks and goodbye.