I recently bemoaned the fact that I was having a hard time recruiting followers to my SightSpeed network. SightSpeed is an easy-to-use video calling application that lets you make free video and voice calls.

I found that asking friends to join using the “Invite” feature generated an autoresponder-type email that at least one of my buddies deleted without even reading. It looked too suspicious.

Peter Csathy, SightSpeed CEO, points out that you can embed a click-to-call link in any email, or paste HTML code for clickable “call me” buttons into your web site or blog. The email recipient or web user clicks the link or button to launch a SightSpeed plugin that automatically dials you up. You’re not asking them to download or trial anything.

I tried it and it works great. At work, my husband could see and hear me, but I only had the audio. He also started a text chat while we were talking from his end.

To use click-to-call links or buttons:

1. In the SightSpeed window, click the Account button (top right).
2. In the Account Management menu, click Account Information > My SightSpeed.
3. Copy the Easy Email Link or Private Link code or copy the HTML code for the SightSpeed web button of your choice.
4. Paste the code into your email, web site, or blog.

 

I recently mentioned Jangl in Battle of the Js. On first look, I wasn’t overly enthused–the home page promise didn’t mesh with the user interface/support once logged in. But since then I’ve had chance to talk with the folks at Jangl to learn more about their service. They agree the user experience is something they need to improve, and are working hard to get there as we speak.

Jangl’s Tim Johnson was able to walked me through all this, so now I get it. However, he knows you can’t personally explain the concept and use to everyone. Improving the overall package to make the service clear and easy to use is part of Jangl’s planned enhancements over the next month and a half, starting with the announcement last week of a new Jangl widget for Tagged, a social networking site. Today, Jangl announced a new TypePad widget which will give TypePad bloggers and their readers anonymous phone numbers for talking, texting and exchanging voicemail on their mobile phones.

Here’s what I learned about Jangl:

It is all about connecting two people without sharing phone numbers. The two people can be bloggers, social networking junkies, or they can be “off Net” contacts.  Why would you want to keep your phone number private? Well, let’s say you’re selling something on Ebay or Craigslist you don’t want to share a personal phone number. Or you have a personal profile on a social networking site and you want to connect with your fans without sharing a personal number. Or how about you are using an online dating site like Match.com and want to keep your contact number private.

There are two ways people can get an exclusive number for you. As a Jangl user, you can give out your Jangl ID or you can post a Jangl widget on a website or email. If you give your Jangl ID out at a party, for example, the person goes to Jangl.com and follows the instructions to generate a number for you. If someone clicks your Jangl widget online, the widget generates the number. Either way, people can call you on a regular landline or cell phone. You answer the call on whichever phone is attached to your Jangl account. It could be a mobile phone or an office phone, for example. You can choose to answer based on the caller’s introduction, or you can send the call to your existing voicemail system.

Because Jangl relies on the use a regular phone to make the actual calls, not a computer platform, you can receive calls from fellow bloggers visiting your Typepad site while out and about on your mobile phone. YOU don’t have to be sitting at your computer. And once the other party has generated a number for you AND specified their mobile as the phone they’ll be calling from, then they can call you from anywhere as well. That’s a pretty cool way to take your online profile with you.

The only required online part of the process is generating the phone number. Once that’s done, the computer is completely out of the picture. You can maintain a list of Jangl contacts online in your account, but that’s up to you.

Who pays? To get a Jangl ID and create an online widget of your own is free, but because the calls you make and receive are on regular mobile phone or landline networks, you pay the appropriate fees to the service provider.

Hope this helps!

I’ve been playing catchup a little this week so I’m reading the flurry of posts that started with SightSpeed’s Peter Csathy on Video as the Next Big Thing in Social Networking. Luca Filigheddu and Ken Camp had some interesting things to say. However, PhoneBoy really put it together for me.

First, he says that until video is literally built in everywhere, like right in my laptop or as part of a web site, the masses on the whole may not bother. I see this already in my efforts to get friends and family to join SightSpeed. After all, it’s free, it works, and it’s easy. What’s the holdup? Seems that my friends are either a little suspicious of something FREE off the Internet (what’s the catch) or they simply don’t have a webcam. Why can’t they could just rush down to Staples immediately and spend $40 on a web cam and some gel pens? Not everyone’s a Staples geek like me. If the technology isn’t right there staring them in the face, it’s not a priority.

Phoneboy goes on to say that even if technology catches up and “the ability to do video is as ubiquitous as a mobile phone”, people may still not use it to interact on the Internet. It depends on what you have to say and how you want to say it. For example, I can convince my parents to use SightSpeed because they see huge value in the ability to see and talk to their kids in other cities. My friends are lukewarm on the idea of video calling me just to chat because it seems unnecessary (and they can’t do dishes or look for car keys at the same time).

That said, I’m still trying to get friends, family and colleagues into my SightSpeed network. I may have to resort to webcams as Christmas presents. Because SightSpeed has a great feature that lets you email video messages, I’m just gonna video mail them until a) they tell me to stop, or b) give in and try it.

I’ve been chatting with Craig Walker of GrandCentral over the last little while mostly about new GrandCentral features and the Canadian phone numbers coming soon (yeah!), but I also asked him about Project CARE (Communications and Respect for Everybody). It is a social program they started right out of the gate aimed at helping homeless people more easily communicate with family, employers, social services, doctors, and so on. Using GrandCentral, individuals  in need receive a free local phone number and voicemail box for life. The program is currently offered in the San Francisco area but there are plans to go nationwide.

What impresses me about Project CARE is that GrandCentral saw how their technology and services could really benefit people in need, right from the inception of the company.

“We always wanted to use our services to help the community around us” says Craig, “and we strongly feel that private companies can be very effective when deploying new and enhanced technologies to help social problems.  We focused on the homeless because we realized that without a local phone number of voicemail system there is virtually no way to get out of the cycle of homelessness.  How do you get a job if there’s no way to reach you?  Housing?  Health Care?  We also started working with a number of battered women’s shelters who have similar issues of needing an ability to communicate with the outside world when everything else is lost.”

We had a recent dump of snow in our area, enough to close schools for a day and wreak havoc on commuter traffic, and my son asked me about what the homeless do in weather like this. Well, what do they do? I think it’s an unfortunate fact that we don’t generally think of people in desparate situations until our own situation turns a little upside down. Indeed, living on the street in winter is something my kids can’t comprehend. Kudos to GrandCentral for putting their great product to greater use.

I saw a post yesterday on the Motley Fool called “Avoid the VOIP Value Trap“. It’s reader is the investor looking for the “next home run stock”. The gist of writer Dave Mok is to avoid investing in VOIP like the plague. “Internet telephony is a novel application that leverages existing infrastructure to deliver comparable services at lower prices. Technological developments like this can help companies improve margins and offer better value to consumers, but they don’t necessarily create substantial new value worthy of investment.”

Hey, well he may be right. I’m not an investor so I don’t know if this is news or not (I suspect not). Consumer value just can’t get no respect…Well I think there’s more to VOIP than Vonage–that is to say there’s more to VOIP than just cheap phone calls.

With all the hubub around Vonage and other national VOIP phone companies like them, I sometimes slide into the trap of thinking VOIP is all and only about saving money, unlimited long distance plans, and the like. And of course it’s not. I was reminded of a conversation I had in December with Talkster CEO James Wanless who called the “race to zero” a lousy business model. The fact is there are many new ventures using VOIP as a platform to offer services that traditional phone companies can’t. Look at Jangl offering phone privacy for social networking sites. Look at TalkPlus with a second number for your cell phone. Look at iotum TalkNow for Blackberry users. MobileStick from Bridgeport Networks, SightSpeed video calling, GrandCentral, PhoneGnome, Fring, Jajah, Gizmo, Truphone…the list is getting longer by the day. To say that “VoIP offers no new killer applications or buzzworthy innovations” is a little harsh. Investor value? No idea. Consumer value? You bet.

The newest release of GrandCentral has some great (and useful) features. I’m doubly excited becuase GrandCentral is available to me now as a Canadian. They’ve added web buttons to their line-up. Not a breakthrough feature, but one that has come to be expected. Basically, you add a button to your website or blog that visitors to click to call you (on your GrandCentral number of course).

What’s great is that you can connect with people this way OR you can send them to a voice recording. Like this:

GrandCentral gives some other examples:

• eBay auction: GrandCentral button can send callers to a voicemail with a description of the item on sale. Callers can leave a message and the GrandCentral user can decide whom to call back.
• MySpace page: profile can let people calling without sharing GrandCentral user’s phone number

Time and time again, web marketers show that if you can get your vistors to interact with you (your site), like answer surveys, click a button, answer a question, you’re more likely to make sales, or whatever else your site goals are.

I’ll be adding oneto my About page on this blog, and to my info site www.quickstartvoip.com.

Did you know that for the year 2006, “J” was the most popular letter of the alphabet? Okay, I made that up. I have no idea if it’s true, but three out of ten most popular baby names last year started with J….

I had a comment a few days ago from Eric C. wanting to know about Jaxtr, Jangl and JaJah. What’s the difference? What indeed! People (like me) are starting to ask questions like this because…who can remember what these guys do! They sort of sound alike, they’re in the same industry space, they appeal to the same type of folks. Eric then wanted to know how the Js relate to GrandCentral. Oiy!

Jaxtr:

• Provides a click-to-call widget (button) for social networking sites like MySpace, web sites, and blogs. Visitors to your page have the option to call you, send you a text message, or leave you a voice message. They don’t need a microphone or headset. They call you by entering their phone number in the widget, Jaxtr then provides a local number for them to dial.
• Free registration, then you buy jax credits to forward calls to your phone. 100 free credits per month.  You can send unlimited calls to voice mail for free and unlimited text messages for free. Calls to other Jaxtr users are also free.
• No software download required.
• Unique feature is Voiceblast. You can record your own message or greeting that’s played automatically or on mouse-click when a someone visits your web page. I’ve added my voiceblast to my About page here.
• Like Jangl, Jaxtr has privacy options that allow you and the person calling to hide your phone numbers or email addresses.
• Like GrandCentral, you can block incoming calls or forward calls based on caller ID. Unlike GrandCentral, Jaxtr does not give you a 10-digit phone number that can be dialed from any phone. People calling you are given a special 10-digit number they can use, but they must use the same phone every time. If they call from a different phone, Jaxtr provides a different number.
• I like it.

Jangl:

• Provides a click-to-call widget (let’s call this widget dialing) for social network sites, web sites and blogs that masks the incoming and outgoing numbers. It’s a way for people to make and receive calls without giving out phone numbers. I guess the advantage here is privacy. For example, you can post the Jangl widget on MySpace without revealing your personal phone number.
• When you register, you receive a Jangl ID that people use to call you. Someone enters your Jangl ID in the online widget, Jangl then gives them a special number to call you on a regular phone. Your number and the calling person’s number are never exchanged.
• Registration is free, then you pay per call based on telephone company charges.
• You can choose from several cool looking widgets
• Not really like GrandCentral at all, except in that they both have widget dialing (GrandCentral recently introduced web buttons).
• Sounds a lot like Jaxtr but I still found Jangl a bit confusing and not a lot of info or online support. I haven’t used it much.

JaJah

• Provides web-based dialing, or dialing from a web page, without a microphone or headset. All calls are made phone to phone, whether landline or mobile. This means the person you’re calling does not have to be connected to the internet.
• You log in to your Jajah account, enter your friend’s number, and click the CALL button. Your phone will ring, you pick up, then your friend’s phone will ring.
• No software download required.
• Other Jajah services and tools include conference calls, call scheduling, access to Jajah phone book from the web browser on your mobile phone, Jajah plugins for Google, Outlook, Mac OS X Address Book, Firefox, and Plaxo
• Registration is free, you get 5 minutes free calling anywhere, then you pay as you go. Calls to Jajah users are free.
• I have an account but haven’t used it.

I’ll leave TalkPlus, Talkster, and Talk-Now for another time….”Tango of the Ts” perhaps? 

This week thevoipgirl.com went down in flames for the first time. I think it was out for a couple of days after I upgraded my WordPress template and then managed to hose my site. After the initial shock, depression set in since I have absolutely NO idea how PHP works. Thankfully the WP template I’m using is superbly supported by its creator and other code wizards. It turned out to be something wonky with the permissions in my index.php and nothing to do with upgrading (greek to me). So, the reason for this post, in a nutshell, is to recommend this highly customizable and well supported template. Check out Semiologic Pro by Denis de Bernardy. Cheers!

In an article this week on TMCnet, the research firm TeleGeography reported that US subscribers using VOIP services rose 18 percent in the last quarter to 18.2 million with Vonage being the largest provider with 1.95 million subscribers. Why are they still the biggest?  Massive media campaigns on the web, TV, radio, and sporting events helps…a lot. And don’t forget the catchy jingle and celebrity endorsements. But all that stuff just gets the consumer to the web site (retail sales excluded). What happens after that?

Of course once the consumer turns into a subscriber, keeping them is a whole other story. This blog, as well as many others, has touched on what appears to be widespread customer service problems. In fact, I still get responses to a post back in September on the runaround I received when I wanted to cancel my Vonage service. And my story wasn’t even one of the crazier ones. (Check out Tom Keating.)

Since cancelling Vonage in August, I’ve been keeping busy blogging about the a wave of emerging voice over Internet services. I haven’t applied for any other national broadband phone service, like Primus or Shaw Digital Phone, in my area. I’m happy trying various softphones and of course my PhoneGnome.

But, I decided to take a fresh look at the Vonage web site and see if they are doing anything differently. In my opinion, for all their faults once they’ve got you, Vonage does a lot that’s right.

1) Clear description of services/plans above the fold, with enough text to explain what the plan is all about without clicking 

2) Site navigation is SIMPLE: tabs to products, services, availability and features are clearly identified

3) Upfront explanation of device bundles, including what’s free, what’s extra, and information to help figure out which device is right for me 

4) Special promotions, deals, and other creatives are below the bread and butter products. This is important (I think). To me this says that our products are the most important thing we have to offer, not the limited time sweet deal.

Packet8, Lingo or SunRocket just don’t communicate as well. These three providers all had the basic residential and business plan info above the fold, but I found it took more clicks and more reading to find the additional information I needed. Comcast Digital Voice was the most annoying. Perhaps because they are basically an entertainment company, they feel they have to “entertain” me while selling phone service. A whole bunch of flash nonsense. Stupid. And they won’t tell me anything about their products/services until I tell them my address and zip code.

I guess my point, to make a long story even longer, is for emerging products and services to learn a few lessons here. Speak clearly to your audience. Communicate your product and services upfront. Explain what’s included (device bundles, software) and what’s extra BEFORE the sign up process. I don’t want to see a small asterisk footnote that says the service works with the purchase of $75 VOIP adaptor right at the very end. And finally, don’t hide behind walls of flash animation and annoying forms that make users type a bunch of stuff.

Today SightSpeed went live with some great updates. If you’re already a SightSpeed user, you don’t have to do anything. All the new features will be there the next time you start the application.

Luca has already posted a great summary of what’s inside the new and improved SightSpeed so I won’t repeat. However, here’s a sample of the new video blogging feature. Rather than post a link to your video message, you can embed the video post right into your blog or web site. Great job!

By the way, to post this in Wordpress, I had to turn off the Rich Text Editor, and then paste in the code.