Andy posts long and loud on AT&T’s new Unity Plan: unlimited free calling between AT&T mobile and landline customers for a fixed price per month.  While the plan excludes mobile roaming, international calling, and CallVantage services (the AT&T VoIP offering), he thinks they will be blended into the mix soon enough. This should prove troubling for companies like Vonage. In fact, why use Vonage when I can have unlimited mobile AND landline calling for a fixed price on one monthly bill?

I just had a look at SightSpeed’s brand spanking new video community called Vlip, and not surprisingly, Peter the SightSpeed Guy is in there like a dirty shirt (or t-shirt, I should say). It looks like a sort of video message board where you can post your own videos and allow others to reply to you with their own cinematic responses. Just like SightSpeed, the video generation tools are built right in–all you need is a web cam.

They say it’s for adults only, 18 years and older, but I don’t know how they’ll enforce that exactly. The terms of use indicate they want to see respect for all opinions, but they will police the posts and take down vlips considered inappropriate.

You can read the official Vlip Manifesto on Peter Csathy’s blog (SightSpeed CEO). The VOIPGirl doesn’t vlip yet, but stranger things have happened.

Don’t you get that feeling? Andy Abramson lists his six reasons why Cisco and Apple will play nicely together in the end. He’s probably right. Hey, maybe I hope he’s right…a  Linksys box that plays iTunes? Hmmmm. I think those execs must get a kick out of everyone getting in a lather over this.  

I was following the thread started by PhoneBoy and SightSpeed’s Peter Csathy about the obvious advantages of communicating with someone in person. Facial expressions, hand gestures, and body language are huge non-verbal cues that say a lot. But, when face time isn’t an option, then real-time video calling (using SightSpeed of course) is the next best thing. Peter himself runs his Berkeley-based  team from San Diego, and couldn’t do so effectively without SightSpeed. PhoneBoy agrees and thinks that SightSpeed rocks, “Almost like being there”.

But, I’m curious to know if the folks who use SightSpeed today are making spontaneous or pre-planned calls. I confess that when I use it, it’s usually a planned thing. I’ll email or text someone and say, “OK to SightSpeed you now?”, or I pre-arrange a call at a certain time.

My guess is that live video from the desktop is still so new that people hesitate at “surprising” someone with a video call. Unless of course you’re The SightSpeed Guy. You may want to check out his latest blog post. He’s wearing a tie. Must be the staff Christmas lunch.

Laptop magazine has a review of Fring, Talkster, Nimbuzz and Barablu. These four apps turn your good old cell phone into an internet phone and more. Of the four, Nimbuzz is new to me and Barablu I haven’t tried yet. Fring and Talkster I’ve used and quite like, although I think having a great handset makes all the difference. I wouldn’t bother with any of these if I didn’t have the Nokia N80i to test with.

The review does a good job of capturing the typical setup process for all applications, and gives both the pros and cons of usability, call quality and the like. Author Joanna Stern points out that “regardless of which mobile VoIP service you use, you’re going to need an unlimited data plan, which costs anywhere from $5.99 per month (T-Mobile) to $24.99 (Cingular)”.

Edited May 17, 2007:

James Wanless of Talkster clarified for me that their service in fact does not require a data plan:

Thanks James

Luca F. gets into why businesses must factor click-to-call into their marketing plan to succeed online. I agree.

In fact, I think that click-to-call is turning into a must-have feature for the new VoIP  services and applications you see popping up everywhere.

As a little postscript to that Bye Bye Vonage post, I discovered that while Vonage customer support is 247, if you want to CANCEL their service you have to call during business hours (between 9 and 4:55 Eastern). I’m on Pacific time so it took me three tries. Guess they don’t want to make it too convenient if you plan on jumping ship!

But they were very polite, and even offered me free service for a few months to see if they could fix my voice quality problems. I was tempted, but like most people, I don’t want to spend my time friggin’ around with tech support trying to fix it. It ’s not good use of my time. I want it just TO WORK.

I opted to pay the $50 cancellation fee and just move on…

Well, after eight uneventful months, Vonage and I are parting ways.  Perhaps not the most auspicious way to start off a blog about VoIP but I’m being honest here. I’m not going to go into a big rant. Flame throwing just isn’t my style. I don’t hate Vonage. The service just wasn’t financially making sense for me. The phone usage in my business isn’t enough to warrant a fixed monthly plan, even one as low as $24.99. Plus in my area the call quality wasn’t pristine. And some people do get excellent voice over Vonage. But I generally experienced crackling and lag on most calls.

If anyone has comments on Vonage quality in their area, let me know.

From the Vonage forums, it’s clear that call quality varies tremendously from region to region. My advice is that if the VOIP service, Vonage, SunRocket or whatever, isn’t what you expect, try something else. The VOIP marketplace is growing by leaps and bounds, and as a consumer you should shop around.

But now that I’ve done Vonage, it’s time to move on over to other VOIP solutions. Skype, SightSpeed, and Gizmo are the free ones on my radar and make the most sense for me given my business.

Before you sign on to a VOIP service or plan, make sure that your broadband connection is up to snuff.

Voice Over IP (VOIP) needs a certain amount of bandwidth to be usable. Bandwidth is the amount of digital data that can be transmitted in a certain time period.

In general, an upload speed of 88 Kbps is recommended, although each VOIP service provider will have their own requirements.

You can test your current broadband Internet connection (provided through a cable or DSL service) using the free web tools. Here’s a couple to try:

• Vonage broadband speed test — automatically tests your upload and download speeds.
• TestYourVOIP.com — tests your broadband connection in a real VOIP call (requires Java enabled browser)

In an article this week on TMCnet, the research firm TeleGeography reported that US subscribers using VOIP services rose 18 percent in the last quarter to 18.2 million with Vonage being the largest provider with 1.95 million subscribers. Why are they still the biggest?  Massive media campaigns on the web, TV, radio, and sporting events helps…a lot. And don’t forget the catchy jingle and celebrity endorsements. But all that stuff just gets the consumer to the web site (retail sales excluded). What happens after that?

Of course once the consumer turns into a subscriber, keeping them is a whole other story. This blog, as well as many others, has touched on what appears to be widespread customer service problems. In fact, I still get responses to a post back in September on the runaround I received when I wanted to cancel my Vonage service. And my story wasn’t even one of the crazier ones. (Check out Tom Keating.)

Since cancelling Vonage in August, I’ve been keeping busy blogging about the a wave of emerging voice over Internet services. I haven’t applied for any other national broadband phone service, like Primus or Shaw Digital Phone, in my area. I’m happy trying various softphones and of course my PhoneGnome.

But, I decided to take a fresh look at the Vonage web site and see if they are doing anything differently. In my opinion, for all their faults once they’ve got you, Vonage does a lot that’s right.

1) Clear description of services/plans above the fold, with enough text to explain what the plan is all about without clicking 

2) Site navigation is SIMPLE: tabs to products, services, availability and features are clearly identified

3) Upfront explanation of device bundles, including what’s free, what’s extra, and information to help figure out which device is right for me 

4) Special promotions, deals, and other creatives are below the bread and butter products. This is important (I think). To me this says that our products are the most important thing we have to offer, not the limited time sweet deal.

Packet8, Lingo or SunRocket just don’t communicate as well. These three providers all had the basic residential and business plan info above the fold, but I found it took more clicks and more reading to find the additional information I needed. Comcast Digital Voice was the most annoying. Perhaps because they are basically an entertainment company, they feel they have to “entertain” me while selling phone service. A whole bunch of flash nonsense. Stupid. And they won’t tell me anything about their products/services until I tell them my address and zip code.

I guess my point, to make a long story even longer, is for emerging products and services to learn a few lessons here. Speak clearly to your audience. Communicate your product and services upfront. Explain what’s included (device bundles, software) and what’s extra BEFORE the sign up process. I don’t want to see a small asterisk footnote that says the service works with the purchase of $75 VOIP adaptor right at the very end. And finally, don’t hide behind walls of flash animation and annoying forms that make users type a bunch of stuff.